Collaborative Design Practice - Task 1


Sep'26
Brendan Fedya / 0376283
Collaborative Design Practice / Bachelor of Design (Hons) in Creative Media / Taylor's University
Collaborative Design Practice / Final Compilation


TABLE OF CONTENTS

 I. Lectures

II. Tasks

III. Feedbacks

IV. Reflections


I. LECTURES

➼    Week 1

Collaborate with Marketing students through designing their products. We were given briefing on how the module and the expected outcomes for the module.

➼    Week 2

The briefing from the EAP groups are shared with us, and we look for groups according to our own specialization. I am paired up with one of my friend Samuel from Entertainment Design, which can do parts of graphic design as well. Our partner from EAP is called LateSeoul, and they are going to create a curated Korean streetwear fashion brand.

➼    Week 3

Due to haze conditions, briefing is conducted online. Mr. Hafiz gave suggestions on things to use according to the deliverables that we mentioned.



II. TASKS

➼    Part 1: Baseline

Before settling on the intended brief, we felt that the deliverables proposed are not aligned with what we do. The brief by them requires us to produce the real clothing, whereas we lean more towards digital products. 

After our first meeting, they then mentioned these revised deliverables in more detail. We also asked things regarding their role in their project and wrote minutes of meeting so we could summarize things that are required in the meeting.

Here are the details of the discussion:

Supervisor

  • No class with the lecturer/supervisor.
  • If a meeting with the supervisor is needed, it needs to be conducted through Zoom.
  • I think the supervisor will approve it.

Module

  • Entrepreneurship module.
  • The module is about thinking of a business idea and making this idea into a real one.

Deliverables

1. Website

  • Website to display the products.
  • Example: Zara.
  • The website should be interactive.

2. Clothing Product Photoshoot

  • Photoshoots of the clothing products.
  • Logistics will be assisted.

3. Social Media

  • Instagram as the main platform. RedNote/XHS as supportive contetn 
  • Social media should be very appealing to the customers' eyes.

Weekly Work

  • Thursday and Friday of Week 3 will be used to come up with the structure for what needs to be done each week.

The main change after the meeting is we would develop an interactive website to promote the project instead of producing the real clothing, hence we discussed this with Mr. Hafiz first before agreeing towards their request.

After discussing, we decided that the final developed website would be a hi-fidelity prototype only, rather than a working back-end website as the timeline is too short to produce those.



III. FEEDBACKS

➼    Week 2

- Working back-end website is too heavy according to timeline, stick to high-fidelity prototype instead.

➼    Week 3

- Nanobanana for generating or photoshop for photography assets enhancement.
- Alot of interactive website templates from Figma, so don't need to start from scratch.
- Social media and branding kit templates are also available widely online (e.g. Canva and Adobe Express)
- Processes and communication to align expectations matters more compared to result quality. Just make sure that we deliver what the EAP students demand from us.
- Keep track of communication processes to support statements and avoid unjustified conflicts. (meeting minutes, video recordings, pictures)


back to table of contents.

IV. REFLECTIONS


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